My name is Mari Jones, and I live in Conwy county, and I'm a former award-winning journalist but decided to leave journalism after 22 years to follow my dream of setting up my own business.


After writing many Llandudno Goats stories in my local newspaper, and after seeing the goats go viral worldwide on social media during lockdown - I realised there was an opportunity to create gifts that would appeal to people who love the goats and the Queen of Welsh resorts as much as I do.

The striking and somewhat cheeky Kashmiri goats who live mostly on the Great Orme (but are also known to enjoy a frequent meander into town to have a nibble in people’s gardens) were gifted to the seaside town by Queen Victoria to Lord Mostyn. Since then they have thrived and now the herd is thought to be over 100 in number.


The goat designs are by award-winning illustrator Lisa Williams, from Colwyn Bay. Lisa has illustrated countless children’s and numerous other books. The tea towels and tote bags are hand-printed by Peris & Corr in Caernarfon. Cwtch means ‘hug’ in Wales, we could all do with a ‘Cwtch’ during these strange times.